ZSM Sargodha

Job Title: ZSM Sargodha

Overall about the role:

• Oversee sales operations for a designated zone or region within the tea business.
• Develop and execute sales strategies to achieve company objectives and targets.
• Establish strong relationships with distributors, retailers, and trade partners.
• Analyse market trends, customer preferences, and competitor activities to optimize sales.
• Ensure the consistent availability of stock across the zone through effective distribution management.
• Drive brand visibility and market penetration within the assigned region.
• Monitor and improve the overall performance of the sales team.

Key Responsibilities:

• Sales Strategy & Planning

• • Develop and implement zonal sales strategies aligned with national goals.
  • Set sales targets for the zone and individual teams.
  • Design action plans to achieve sales growth and market share.
  • Business KPIs Drive PQA agenda
• Team Leadership & Development
  
• • Conduct regular team meetings to review performance and provide guidance.
  • Identify training needs and provide coaching to enhance team effectiveness.

• Market Development

• • Expand market presence by identifying new opportunities within the zone.
  • Collaborate with the marketing team to roll out promotional activities.
  • Ensure proper placement and visibility of tea products at all points of sale.

• Distributor & Trade Management

• • Build and maintain relationships with distributors and trade partners.
  • Ensure optimal inventory levels and timely delivery of products.
  • Address trade concerns and resolve conflicts to maintain smooth operations.

• Sales Performance Monitoring

• • Track daily/weekly/monthly sales reports and take corrective action as needed.
  • Monitor competitors' activities and adjust strategies accordingly.
  • Conduct market visits to assess customer satisfaction and team performance.

• Financial Accountability

• • Ensure achievement of sales targets within the allocated budget.
  • Manage and control trade spends and discounts efficiently.

• Compliance & Reporting

• • Ensure compliance with company policies, procedures, and ethical standards.
  • Provide regular reports to senior management on sales progress, challenges, and opportunities.

• Customer Relationship Management

• • Develop strong relationships with key retailers and customers in the zone.
  • Resolve customer complaints and ensure high levels of customer satisfaction.

This role is pivotal in driving business growth and ensuring that the tea brand remains competitive in the marketplace.